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Bladder weakness pads feature SkinComfort Formula
June 13, 2023
By: Tara Olivo
Associate Editor at Nonwovens Industry
Essity, a leading global hygiene and health products company and the maker of Tena incontinence and skin care products, announced the launch of Sensitive Care Pads, the first ever bladder weakness pads enriched with its gentle SkinComfort Formula. TENA Sensitive Care Pads are now available in-store and online at retailers across the U.S. Seventy-seven percent of women with bladder weakness claim to experience skin irritation and discomfort while wearing incontinence protection. That’s why Tena is addressing intimate skin health with its SkinComfort Formula which incorporates Tena’s skin friendly layer in combination with soft and 100% breathable materials, to help protect intimate skin.  Tena Sensitive Care Pads deliver the same triple protection from leaks, odor and moisture and are dermatologically approved by the Skin Health Alliance. With cushiony foam side barriers, Duolock core, and a secure comfortable fit, Tena Sensitive Care Pads offer the ultimate protection for women with incontinence. “Urinary incontinence, or bladder leakage, is widely prevalent in the U.S., with one in three women in North America suffering from skin irritation due to incontinence,” says Carrie Harcus, Tena’s senior director marketing & sales Consumer. “That’s why Tena is committed to delivering incontinence solutions that help protect intimate skin. Our Sensitive Care pads with our new SkinComfort Formula offer a skin friendly layer in combination with our soft and 100% breathable material that is gentle on skin as well as helps protect against leaks, odor, and moisture. So there’s nothing stopping you from doing what you love.” “Women focus on skincare for the face and body in all life stages, so why wouldn’t you seek out products that care for your intimate skin?” says Frank Strak, marketing director Health & Medical North America. “Skin care starts with using products that protect intimate skin, are 100% breathable and dermatologically approved. Now there’s a skin friendly must-have for incontinence with Tena Sensitive Care Pads.”
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