Nobel Hygiene, one of India’s leading manufacturers of hygiene products, has developed the world’s first diaper containing biodegradable nonwovens technology.  Developed with sustainable nonwovens producer Avgol, an Indorama Ventures company, and launched under the Teddy Bio-Earth brand, the diaper will be available to consumers in Dubai beginning in early March via Amazon Dubai’s E-Commerce platform. Nobel is launching the product this week at the Dubai World Health Expo.

Using cutting-edge Biotransformation technology from Polymateria pioneered at Imperial College London in the U.K. under its Lyfecycle brand, the nonwoven components of the diaper will safely return to nature within two years if the diaper is exposed to an open environment after use. The Teddyy Bio-Earth diaper also contains an absorbent core made from the naturally biodegradable material cellulose, meaning that 75% of the diaper’s components by weight are fully biodegradable. This marks a step-change in diaper sustainability, creating arguably the world’s most biodegradable diaper.

“Governments worldwide are increasingly concerned about the long-term impact of sanitary waste on disposal systems and the environment,” says Kamal Johari, managing director, Nobel Hygiene. “Responding to this challenge, Nobel Hygiene is proud to launch Teddy Bio-Earth, the world’s first baby diaper where 75% of its weight biodegrades within two years. Powered by Lyfecycle’s proprietary technology, which enables natural microbes to safely break down the product without harming soil quality, this represents the most significant milestone in our 25-year journey of innovation. We continue to work with global partners on the remaining 25%, reinforcing our long-term commitment to environmental responsibility.”

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The biodegradable non-woven material in the Teddyy Bio-Earth diaper is the latest product of the ongoing partnership between Avgol and Polymateria. “We are delighted to have achieved this important milestone with the first commercial application of our biodegradable nonwoven material in the Teddyy Bio Earth diaper made by Nobel Hygiene,” says Sivan Yedidsion, CEO of Avgol Industries. “This launch marks an exciting next step in our three-way partnership with Nobel and Polymateria. We anticipate Teddyy Bio-Earth biodegradable diapers being widely embraced by consumers across a wide range of geographical markets, driving meaningful progress towards more responsible and sustainable hygiene solutions.”

 “I’m immensely proud of the collaborative effort between Nobel Hygiene, Indorama Ventures, Polymateria and Amazon Dubai to bring this revolutionary diaper to market. Polymateria was founded to tackle plastic pollution at scale and partnerships like this with major players across the value chain demonstrate our mission coming to life,” says Polymateria CEO Richard Horne. “As the exclusive sales partner for Teddy Bio-Earth diapers in Dubai, Amazon Dubai will shortly be listing these diapers on its E-Commerce platform making them available to sustainability-conscious parents who want a diaper with no compromises on its performance and feel.”