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Spanish Automotive Brand Uses Toray’s Ultrasuede

Cupra Tindaya Showcar offers sophisticated design

Spanish automotive brand Cupra is using Toray Industries‘ Ultrasuede material for the interior (dashboard, door panels, center console and steering wheel) of its latest show car, the Cuprate Tindaya Showcar, and lifestyle products. The Cupra Tindaya Showcar featuring Ultrasuede nu will its global debut at IAA Mobility 2025 exhibition, to be held in Munich, Germany this month.

 

Cupra is an unconventional challenger brand that combines emotional design, electrification and performance to inspire the world from its home in Barcelona, Spain.
 

Since its launch in 2018, the brand has transformed the automotive industry as an instigator of creativity and an agitator for change. In just seven years, CUPRA has launched seven models and sold over 900,000 vehicles globally. Cupra takes its design philosophy beyond

automotive, through the Cupra Design House.
 

Ultrasuede nu used in the Cupra Tindaya Showcar is offering sophisticated design with a deep metallic sheen, a smooth and luxurious texture, and exceptional functionality. This marks the first time this metallic-finished type of Ultrasuede nu has been used in automotive interior applications. It combines polyester polymerized with Ethylene glycol derived from waste molasses of sugarcane and Polyurethane composed of polyol made of castor oil from non-edible castor-oil plant. The ratio of plant-based raw materials is approximately 30%. Ultrasuede nu, made from non-fossil-based materials, has been highly acclaimed for aligning with CUPRA’s spirit of design and innovation.

 

Ultrasuede nu is Aslo beiong used  in  lifestyle products such as the interior lining of a suitcase developed in collaboration with British travel brand Harper Collective.
 

Thanks to the adoption of Ultrasuede nu, the suitcase delivers a premium travel experience with its lightweight construction and durability—resulting in a travel item that seamlessly blends functionality with elegance. The Harper Collective x CUPRA collection will be exclusively available in Munich for two weeks at Oberpollinger and the CUPRA City Garage, before launching online from 22 September onwards via the official CUPRA and Harper Collective websites.

 

 

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